Author Archives: Jaap Linssen

Social Media & SharePoint

On Monday February 13th (1:00PM-6:00PM) OrangeTrail is organizing an event in Amsterdam around the theme “Social Media & SharePoint.” The event will take place in ‘De Lichtfabriek’ in Haarlem. During this event: – We will share our vision on how you can improve … Continue reading

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Management 2.0

Here’s a great speech from Gary Hamel, one of our favorite management thinkers. In this video he talks about the management challenges we are facing today and explains key aspects of modern management models that you need to be successful. … Continue reading

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Yammer moving toward Social Middleware

Yammer has just rolled-out a major upgrade. They have added the ‘Ticker for Enterprise’. This is a significant upgrade as it provides an insight into where we believe the industry is heading. Yammer, and other similar tools, will become ‘social middleware’. … Continue reading

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Putting social media to productive use within the enterprise

Below is an interview with John Hagel. John is a renowned thinker and publicist on new technology and it’s impact on businesses and society. Even though John doesn’t work for OrangeTrail, his take on putting social media to productive use … Continue reading

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Inspiring lecture on self organised learning

This is a truly inspiring presentation by Sugata Mitra on self organised learning. There are obvious parallels to how people in organisations are able to collaborate. In the spirit of Sugata: Work them out yourselves. Just watch. It’s funny to!

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Workshop ESM @ the Dutch Microsoft offices

Because of great success we are planning our third workshop on Enterprise Social Media. It will be held at the Microsoft office in the Netherlands. It will be on June 10th from 9 to 12 am. In the first part … Continue reading

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Book review: The executive guide to enterprise social media

This is one of the few books that cover the full scope of enterprise social media. Most books concern themselves with using social media as a new tool for marketing and PR to push your message, or to use it for co-creation. This book also shows you how it can improve performance across many dimensions of your company. Continue reading

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Gartners’ top 10 strategic technologies for 2011

In October 2010 Gartner published a top 10 for the technologies enterprises should be factoring into their strategic planning in 2011. Social communication and collaboration (our expertise) is in third place. Here’s the list:

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Our Vision

We will help you know what your company knows and create value from it. We will enable novel forms of collaboration by linking people to knowledge and to each other, creating a slick, powerful and engaged organisation. Continue reading

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